“Legal Pitfalls in Marketing and Labeling of Food and Beverage Products” Webinar
March 27, 2014
David Ter Molen, Partner at Freeborn and a member of the Food Industry Team, presented,“Legal Pitfalls in Marketing and Labeling of Food and Beverage Products” Webinar. This webinar provides an overview of the legal risks faced by companies in the marketing and labeling of food products with a focus on the recent surge of class action litigation.
The program provides a framework for understanding the key players and issues that shape the conduct of food companies in marketing and labeling their products. This includes a brief summary of relevant regulations and government agencies, as well as activists and consumer movements, that are influencing the how food is marketed in the United States. The program will then examine numerous class action lawsuits that serve as case studies for the risks faced by food companies and the various forces that seek to influence their behavior.