Partner, Randy G. Vickery will be speaking at the Law Firm Marketing Leadership Conference

Description

Partner, Randy G. Vickery will be speaking at the Law Firm Marketing Leadership Conference in New York City on May 16, 2006. Mr. Vickery will be part of a panel presenting on Marketing Change, Business Development Structure, and the Sales Culture: What It All Means for Your Firm.  This presentation will cover a range of topics, including: Creating understandable distinctions between marketing and business development; Deciding what programs/tactics to implement based on your ability to support, execute, and sustain them; Responding to partners who favor a direct and independent approach with clients and targets and; Redefining business development to reflect marketing, sales, and service expectations.