Freeborn's Jeffery Cross will speak at the upcoming event Understanding the Intellectual Property License 2017, hosted by the Practising Law Institute.
Companies continue turning to licensing because it offers valuable economic and strategic opportunities. Licensing can be used to gain access to intellectual property at a lower cost than developing or purchasing intellectual property assets, and as a way of generating new sources of revenue out of existing intellectual property assets. Virtually every business today must confront licensing issues and, therefore, a solid base of knowledge about licensing has never been more important for companies and their counsel. This introductory course will give you an overview of how to negotiate and draft effective license agreements, whether you are the licensor or licensee. Experts in licensing will discuss different kinds of licensing agreements, and the business and legal issues related to them.
To learn more about this event or to register, click here.